Aimed at festival-loving families, PlayFest was a three day event staged at the Sidney Myer Music Bowl, Melbourne. Activities ranged from lego, face painting and storytelling to main stage rock'n roll theatrics.

The brief was to pitch the feel of the event like any festival, but with a kid-friendly vibe. Design applications included:
– signage
– posters
– programs
– press and web advertising
– flyers
– t-shirts
– balloons

Client: PlayFest

  • design
  • illustration